Optimally helps small and medium sized businesses (SMBs) get more done. Their proprietary platform creates custom workflow efficiencies for SMBs that might otherwise be limited by upfront costs or IT hurdles. Check out our redesigned site experience for all the details.
As Optimally’s business began to grow quickly, they needed an elevated web presence that better represented their offerings, and provided a platform for their business to continue growing into. They wanted a landing page with flare– one that could interactively tell their story, and educate their visitors in an engaging way.
Our re-imagined website experience utilized animations and visual storytelling elements to draw prospects in, and interactively position Optimally’s value and benefits with every scroll along the way.
Working from a basic brand guide, we developed digital elements that expanded and modernized their brand presence, without losing sight of their existing core colors and styles. Our redesigned site experience created a visual flow that provided both sequential yet abstract storytelling, using animation to guide prospects down the page and keep them engaged with Optimally’s offerings.
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